Letgo
Exploring a hobby or adopting a lifestyle change can enrich your life, but they can be expensive, and sometimes, you get into something that you soon want out of. That’s where Letgo comes in, because LetGo makes it easier to buy into a habit and sell your way out of one.
PRINT/OOH
Social
using tagged search terms, letgo reaches out to twitter users looking to begin or end an activity.
App Extension
letgo adds an extension to that connects users to workshops/classes in their area and the items needed to participate.
Digital
LetGo partners with stickk, a habit nurturing app that holds users FINANCIALLy accountable for their endeavors.
AD: Cami Henao